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When people need assistance, be it tutorials, reviews or practical tips, YouTube is the place to go. It wouldn’t be any different in PPC, a field with a plethora of trends and best practices shared by knowledgeable content creators around the world. Check 5 of our favourite YouTube channels for some awesome PPC tips.
An expert is a person who has made all the mistakes that can be made in a very narrow field
Niels Bohr
Check my 5 favourite YouTube channels
PPC YouTube channel 1: Google Ads
The Google Ads YouTube channel is the PPC channel to watch. Google sets the standards for the advertising industry nowadays, and no one can afford to ignore its dominance.
PPC YouTube channel 2: Microsoft Advertising
Because Google is so prominent, people often ignore Microsoft advertising (formerly Bing Ads), the #2 force in digital ads. But keep in mind that each platform has its pros and cons, serving different audiences and driving different search behaviours.
Microsoft advertising YouTube channel
PPC YouTube channel 3: PPC Hero
PPC Hero is one of the area’s most reliable sources of information. If you want to stay on top of the hottest PPC trends, I strongly suggest you keep an eye on this channel’s updates.
PPC YouTube channel 4: SEMRush
SEMrush started as a tool for PPC experts, but recently it has positioned itself as an “all-in-one marketing tool.” Either way, you can’t miss the tips from one of the global references in the PPC area.
PPC YouTube channel 5: Koozai
Koozai is dedicated to subjects beyond PPC, and these guys have some awesome content—not only on their YouTube channels but also on their blog.
