Measurement made for lead gen websites
One-time fee
Google Analytics, Google Ads, Google Tag Manager, Facebook Ads and Microsoft Clarity installation and configuration
Reliable tracking for ecommerce performance
One-time fee
Google Analytics, Google Ads, Google Tag Manager, Facebook Ads and Microsoft Clarity installation and configuration
My tracking setup includes everything needed to measure performance correctly: Google Tag Manager configuration, GA4 event tracking, conversion tracking for Google Ads and Meta, and testing to ensure conversions fire properly. I also help define what to track based on your goals (leads, purchases, calls, form submissions, etc.).
Your Lead Gen Tracking package includes tracking for your core conversions (typically 2–3 key actions). If you need more conversions tracked, you can add them as an extra.
I can track most lead actions, including:
Note: Tracking feasibility depends on the technology behind each action (for example, the form tool, booking platform, or chat provider). If something can’t be tracked reliably with standard methods, I’ll confirm that up front and propose the best alternative.
eCommerce Tracking includes full GA4 + GTM setup (or cleanup), and purchase tracking that sends conversion and revenue data into GA4 and Google Ads. This includes testing to confirm revenue and purchase events are accurate.
The core eCommerce events typically include:
I configure the events that matter most for both optimization and reporting.
Note: Tracking feasibility depends on the technology behind each action (for example, the form tool, booking platform, or chat provider). If something can’t be tracked reliably with standard methods, I’ll confirm that up front and propose the best alternative.