Google Ads Freelancer

Looking for someone to manage your Google Ads with care and precision? I create campaigns that reach the right audience, control costs, and drive measurable results—helping your business grow without the stress of wasted budget.

Google Ads Audit for existing accounts

Share of Voice

Are your PPC campaigns failing to deliver results? You may be investing time and budget into ads that are getting lost in the crowd, missing key opportunities to connect with customers and grow your bottom line.

As your go-to Google Ads freelancer, I take a strategic, data-driven approach to campaign management. Instead of launching generic ads and hoping they perform, I analyze your market, identify gaps, and position your brand to stand out. In time, you’ll see stronger visibility, better engagement, and a higher return on your ad spend.

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Keyword & placement audit

Sometimes, PPC campaigns feel like throwing money out the window. For small and mid-sized businesses, picking the wrong keywords or ad spots can strain the budget. In the end, you won’t connect with potential customers, and your investment will amount to nothing.

That’s where I step in as your dedicated Google Ads freelancer. I perform custom-tailored keyword and placement reviews designed for SMBs. I’ll help you make the best of every dollar by adjusting strategies to align with your unique needs and financial plan. I also follow closely the ever-changing market landscape, fine-tuning your campaigns for the best performance.

As your Google Ads freelancer, I’ll pave the way for flexible, long-term wins in your PPC strategy.

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Budget audit

When it comes to managing Google Ads budgets, many small and medium-sized businesses feel lost in the dark. Any missteps in fund allocation or inefficiencies can make you run out of funds, leaving you with few options down the line. Soon enough, you’ll realize you’re wasting money and missing unique opportunities to engage with future customers.

That’s where I come in as your trusted Google Ads freelancer. I provide in-depth budget reviews that dig deep and give you the best possible ROI. I’ll dissect your current ad expenses and examine your keyword selections, conversion rate, and more.

So, if you’re a smaller business wanting to stretch every dollar in your PPC endeavours, look no further. As your Google Ads freelancer, my budget audit isn’t just about cost-saving; it’s about investing smartly for maximum gains.

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Google Ads campaign build

Strategy development

When managing Google Ads, you need a clear game plan. You don’t want to feel like sailing without a map—drifting along, but not being where you want to be. Ultimately, you’ll be left with numerous efforts that lack direction and fail to yield proper results.

That’s where I come in as your go-to Google Ads freelancer. My qualified roadmaps will take your PPC journey beyond sharp ad placements and playing with keywords. First of all, we’ll sync up our visions and determine SMART goals that are valuable and achievable. We’ll dive deep into market trends and identify opportunities so we get your brand on track to shine.

I’ll aim for more than quick wins. I’ll craft you a robust but flexible PPC plan that we can reassess and adjust in this dynamic digital world. When you team up with me, your Google Ads freelancer, you gain a strategic ally committed to amplifying your PPC initiatives with a cohesive, forward-thinking strategy.

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Keyword & placement research

Diving into PPC without researching keywords and ad locations can leave small and medium businesses feeling like throwing darts in the dark. Then, you’ll have a problem: your ads won’t show to the most valuable audiences, leading to poor engagement and a disappointing ROI.

As your dedicated Google Ads freelancer, I’ll resort to cutting-edge tools and my large experience to research and pinpoint powerful keywords that resonate with your audience. What’s more, I’ll dig into where your ads should appear, picking out the best platforms, placements, and ideal times to drive maximum engagement and conversion in your campaigns.

When we team up, you’re gaining a strategic partner focused on taking your campaigns to the next level. With an eye for detail and effectiveness, I aim to turn your PPC game into a well-oiled, high-performing machine.

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Ad copy

You can have the best keywords and the most prime ad spots, but if your ad copy is boring, you won’t see any results. For small and medium businesses with limited ad budgets, dry, unimaginative copy is a surefire way to get dismal click-through rates and conversions.

As your Google Ads freelancer, I’ll mix creativity with cold, hard data to generate ad copy that is eye-grabbing and effective. Each word I choose will resonate with what your target audience is looking for, transforming mere text into a compelling story for your brand.

My ultimate aim is to increase your click-through rates and ramp up conversions. When you work with me, your Google Ads freelancer, your ad copy morphs from mere text into a potent weapon to effectively convey your brand’s unique offerings. When that happens, you won’t just throw money at ads but invest in a strategy that delivers the goods.

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Google Ads campaign management & optimizations

Ongoing negative keywords

In PPC, sometimes it’s not just about what you’re saying but also what you’re not saying. For smaller businesses, not managing negative keywords can be a massive blow to your budget. Your ads will show for searches unrelated to your business, wasting funds and diluting your impact. Then, you’ll be paying to attract people who aren’t interested—a surefire way to sink your ROI.

That’s where I come in as your Google Ads freelancer, specializing in the often-underestimated skill of curating negative keywords. I’ll fine-tune your keyword list and eliminate the terms that don’t match your objectives. With this approach, I’ll make your ads appear just for people genuinely interested in your offering. In the end, you’ll save money and run winning campaigns.

Team up with me, and we’ll actively hone a more focused, budget-friendly PPC strategy. Let’s clear the PPC noise, zero in on your ideal customers, and maximize engagement and ROI.

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Ongoing negative placements

When managing Google Ads, having your ads appear in the wrong places can be as problematic as using off-target keywords. Your message will be lost, and your ad budget will soon amount to nothing. As a consequence, your ROI will hurt, since you won’t be able to connect with the people you want to reach.

I have the knowledge and experience in Google Ads to fine-tune any negative placements you might have. I’ll monitor your campaigns and ensure they appear in front of the right audiences. This process will be continuous, ensuring every cent is well spent.

Your ads shouldn’t feel like a band performing in an empty house. With me as your Google Ads freelancer, we’ll ensure they’re center stage, captivating potential clients at the right moment. Instead of throwing money at the problem, you’ll invest in a real strategy that brings real returns.

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Budget management

Every penny has to make a difference. But if you’re not careful with your budget management, you could be throwing money at bad campaigns that don’t deliver. What’s the downside? A hit to your ROI and missed chances to engage with people who could become valuable customers.

Enter me, your dedicated Google Ads freelancer. More than launching campaigns and hoping for the best, I’ll help you make the best of your investment. How? I’ll keep tabs on your campaigns in real time, adjusting bids and diving deep into performance metrics.

Forge guesswork and hit-or-miss strategies. With me managing your PPC budget, you’re making a wise, strategic investment in the future of your business.

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Ongoing Google Ads reporting & communication

Dashboard & report build

When it comes to your PPC campaigns, flying blind is a surefire way to waste time, money, and opportunities, especially if you’re an SMB. Eventually, you’ll find yourself with a shrinking ROI and losing sleep wondering where your ad budget is going.

As your Google Ads freelancer, I keep things transparent and easy to understand with custom-built dashboards and reports. Don’t worry about me throwing numbers at you. I’ll keep you informed with real-time visuals and deep-dive analyses. I’ll empower you to dive into your campaign performance details, spot emerging trends, and identify wins and areas to improve.

Expect to get a clear look at how your PPC campaigns are doing. With this level of detail, you’ll be in a prime position to make wise choices that propel your campaigns—and your business—to new heights.

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Ongoing reporting

Staying in the know is half the battle. When you team up with me, your Google Ads freelancer, you can count on consistent, eye-opening reports that break down every aspect of how your campaigns are doing. Expect timely snapshots and a continuous stream of actionable insights.

They’re regular briefings that give you the whole picture, from trends and wins to challenges that must be addressed. This way, you’ll be well-equipped to make savvy adjustments that fine-tune your campaigns for peak performance.

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Recurring communication & updates

Communication is the backbone of any successful PPC endeavour. When you work with me, your Google Ads freelancer, you sign up for steady updates and touchpoints. You’ll be in the know with either weekly catch-ups, a monthly deep-dive, or real-time alerts about big shifts.

Forget sporadic emails or occasional calls. After all, it’s crucial for us to always be on the same page. I’ll ensure that you have a continuous flow of valuable information, timely insights, and two-way feedback, allowing us to make collaborative tweaks that steer your campaigns toward success.

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Google Ads Testimonials

From the moment we met, Jorge gave a strong sense of trust. I learned a lot, felt always supported. He helped my business jump in sales in only a few months. Top-notch customer service, expertise, generosity, warmth and speed are some words that come to mind when I think of him.
Bianca Saia
Divan bleu
The SEO/SEM work that Jorge did for us over several years was highly valuable. It helped us organize, analyze, and implement strategies that helped our organization reach more people and carry out our mission.
Michele Christle
Sustainable Harvest International
Jorge helped us when we first built our website, suggesting better SEO practices and, later, assisted us in building a strategy for search engines. We were able to save some money and finally saw results in our search engine media campaigns.
Carlos Frederico
Tee Talent Apparel Inc.
I have had the pleasure of working with Jorge Rodrigo Martins on improving the visibility of our clinic's website and I highly recommend him. Jorge is knowledgeable, strategic, and proactive. He took the time to understand our needs and implemented thoughtful solutions that helped improve our online visibility. Jorge is professional and responsive. I would recommend Jorge to anyone looking for a skilled and reliable SEM specialist.
Luisa Cameli
Emotional Health CBT Clinic

Google Ads Freelancer FAQ

What services do you provide as a Google Ads freelancer?

I offer end-to-end Google Ads management services, including campaign setup, keyword research, ad copywriting, conversion tracking, ongoing optimization, and performance reporting. Whether you need help launching a new campaign or improving an existing one, I tailor the service to fit your business needs.

How much experience do you have with Google Ads?

I have been managing Google Ads accounts since 2011, with a strong background in both agency and freelance work. Throughout my career, I’ve successfully managed Google Ads campaigns for businesses of all sizes, helping them grow, improve ROI, and reach their goals. My expertise also spans platforms like Bing, Facebook, YouTube, and LinkedIn, giving me a broader perspective on strategy and performance optimization.

Are you Google Ads certified?

Yes, I’m Google Ads certified. I stay up to date with the latest best practices and platform updates to ensure campaigns are optimized in line with current standards. Certification helps back up my hands-on experience with a solid foundation of platform knowledge. You can find my certifications on the Certifications page.

Do you have case studies or past results you can share?

Yes, I’ve worked with various clients across different industries and documented some of the results in detailed case studies. You can view them on the Case Studies page to get a sense of the strategies I’ve used and the outcomes delivered. If you’re looking for something specific, please don’t hesitate to reach out, and I’ll be happy to share relevant examples.

Will I retain full access to my Google Ads account?

Yes. Your Google Ads account is owned by you from day one. I’m added as a user to manage and optimize your campaigns, but you always remain the complete owner. You’ll use your credit card to bill directly with Google, and you can see all activity, changes, and performance metrics whenever you like. If you don’t have an account, I can help set one up under your ownership.

What are your rates for Google Ads management?

Each client type has different needs and pricing structures. Please check my Pricing page or contact me to discuss your project for the most accurate and up-to-date rates.

 

What payment methods do you accept?

The first payment is preferred by credit card and processed through a secure customer portal. After that, you can continue paying by credit card or bank transfer if needed. In the portal, you can manage your subscription, update card details, download receipts, and even add your accountant or accounts payable contact for billing access. You can also cancel anytime.
Subscriptions run on a 30-day cycle and remain active until the end of the billing period. After confirming your subscription, email me if you’d like to be billed in a currency other than CAD. Supported currencies include AUD, BRL, EUR, GBP, USD, and ZAR.

Got more questions? 
Schedule a call, and I’ll provide the answers.

Schedule a call with your Google Ads Freelancer
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